Posts made in June, 2012

As close as it gets

Posted by buzzin on Jun 8, 2012 in Categories | 0 comments

If you wanted to establish a presence for your brand on social media, where would you be? By that I mean which social media platform would you choose to get close to your consumer?     Would it be Facebook? After all, some 901 million people (March 2012 data from Facebook) from across the world gather there every month. But then, if you’re a mass consumer brand targeting consumers only in India, then you might actually be left with just 45 million or so people in closed communities, most of whom don’t really participate much on Facebook every week.     Or, would you choose Twitter, broadcasting short pithy messages onto the world wide web where...