Key People

Collectively, we bring over 70 years of experience in social media, reputation management, communications, marketing and filmmaking.

Amitabh Saksena

When Amitabh joined the PR industry as a rookie, he knew PR would be his life-long passion. Today, he runs a network of PR agencies, managing some of the best-known and prestigious lifestyle brands in India. His clients are dominant players in industries such as lifestyle, fashion, beauty, hospitality, entertainment, sports and new media.

Amitabh also runs a network of companies that support his clients and the PR industry in India, offering services such as web-enabled media monitoring, PR on the web, and event management.

His meditation is interior designing, which he practises as a hobby. He likes reading, travelling and scuba diving; and hopes to start a curio store someday!!

Sejal Shah

Sejal is an award winning journalist and a filmmaker. As a journalist with The Week magazine, she has won several awards for her outstanding contribution to investigative and social issue based journalism including the British Chevening Award for outstanding young Indian Journalists. She was awarded the Chevening Scholarship in 1998 and as part of the scholarship worked with The Sunday Times, London.

After an intensive course in filmmaking in Los Angeles, she directed four short films. Her two documentaries ‘Joginis- servants of God’ and ‘Mangala Tamasha party’ have won several international awards including the grand prize at Geneva, IDPA and RAPA India.

Sejal is currently working on her first feature film. She is also the director of Media Watch (www.mediawatch.co.in), a web-enabled media monitoring service.Sejal is a passionate cross-fitter, marathon runner, an avid traveller and short-story writer.

Biswajit Dey

Biswajit is a strategic marketing, brand communications and social media specialist. The major part of his career has been in sales, marketing, advertising, DM/CRM and strategic planning. He has been exploring the social media space, building customer communities using traditional marketing and communication, digital and social media tools and technologies.

He runs a collaborative blog called socialmantra (www.socialmantra.in), writes short fiction, blogs, and is involved in The LEAF Initiative (www.leaf-initiative.org), hoping to make this world a better place.

Meldon Morais

Meldon is an IT professional, who has a keen interest in digital graphics and design. He has combined this with the recent changes in media to step into the world of online and social media. People and social behaviour drive his passions and he tries to apply this knowledge in whatever he does.

When Meldon is not dabbling in the digital and social media worlds, he teaches music in church as a choir-master.